Beem uses certain technologies on its website www.watchbeem.com (hereinafter, the “Service”) to bring together information we may collect from your device or we may store in your device which helps us improve your online experience. 

In this Cookie Policy, we refer to these technologies, which include cookies, pixels, web beacons, and gifs, collectively as “Cookies.” We want you to be informed about the use of these Cookies, so this policy explains the different types of Cookies used on the Service and how you can control them.

We may change this Cookie Policy from time to time. Any changes in this Cookie Policy will become effective when the updated Cookie Policy version is made available on or through the Service. Please review this Cookies Policy on a regular basis.

Please note these legal bases only apply to you if you are resident in the EEA, the UK or Switzerland. If you have any questions, please contact us at privacy@watchbeem.com.

This Cookies Policy constitutes an inseparable part of our Privacy Policy which provides for specific information pertaining to the protection of your personal data. Please refer to Beem’s Privacy Policy for more information https://watchbeem.com/static/us/privacy-policy.html.

WHAT ARE COOKIES?

Cookies are small text files that are commonly placed on your computer, tablet or mobile device, by websites that you visit. Cookies may store a small amount of data on your device about your visit to the website. They are widely used in order to make websites and software applications work or work more efficiently. Cookies serve many purposes, such as: analyse and enhance the use of our services, improve site performance, monitor visitor traffic, deliver and tailor our marketing or advertising, remember your user preferences, etc. Therefore, such technologies enable us to recognize you and remember important information that will make your use of a website or software application more convenient.

In accordance with the current Personal Data Regulations, we require your consent, in particular by means of a cookie banner before allowing the use and the storage of Cookies on your device. 

The cookie banner provides the possibility for you to implement specific settings per categories of Cookies, such as advertising Cookies, relating to audiences, personalization of Services. You can modify your choices at any time and, if necessary, disable these Cookies (with the exception of Cookies essential for the use of our Service) accessing the settings menu in the homepage. We will then save a Cookie in your device with the sole purpose of disablement of the deposit of these Cookies on your device. This Cookie will have a validity period of thirteen (13) months. Please note that your wishes are taken into account using a Cookie. If you delete all Cookies saved in your device (via your browser), we - or our Partners - will no longer know that you have chosen this option.

WHAT COOKIES DO WE USE?

Below is a description of the types of Cookies that we use and a chart providing for the list of all Cookies that are used on the Service:

Essential Cookies. These cookies are strictly necessary to the operation of the Service in order to enable you to navigate around it and to use its features. Without these cookies, you will not be able to use all the functions of the Service (e.g. accessing secure areas of our website or paid for content). These cookies are essential for the Service to function properly and therefore cannot be turned off without severely affecting the use of the same. We use the following cookies: 

• user input cookies (or “ID session cookies), for the duration of a session,

• authentication cookies, for the duration of a session,

• user-centric security cookies, used to detect authentication abuses and linked to the functionality explicitly requested by the user, for a limited persistent duration,

• multimedia content player session cookies, such as flash player cookies, for the duration of a session (used for the duration of a session to store technical data needed to play back video or audio content; e.g. image quality, network link speed, and buffering parameters), and

• user interface customization cookies, for a browser session or a few hours, when additional information in a prominent location is provided (e.g. “uses cookies” written next to the customization feature).

Performance/analytics Cookies. These cookies collect information about how you use the Service and enable us to improve the way it works. For example, they show us which areas of our website are most frequently visited, help us record any difficulties you have with the Service, etc. Therefore, they allow us to see the overall patterns of your usage of our website. We may work with third parties to provide these services. 

We do not use third-party’s analytics cookies. The purpose of the analytics cookies that we use are the following: (i) the audience measurement of the content viewed in order to allow the evaluation of the published content and the ergonomics of the website or the app; (ii) the audience segmentation of the website in cohorts in order to assess the effectiveness of the editorial choices, without this leading to targeting a single person; (iii) the dynamic modification of a site in a global manner and also (iv) to improve our service and product based on observation of users aggregated behaviour.

The use of these cookies is limited to the production of anonymous statistics, to carry out studies of funnels/website and to analyse user aggregated behaviour on the platform.

Moreover, we use Google Analytics not only to identify you, but also for analytic purposes in order to improve the Service and to offer you a better experience. Google will use this information on our behalf to analyse the use of our online content by the users and to compile reports on activities within the online content in order to perform further services associated with the use of this online content for us. 

As part of this process, pseudonymous user profiles for the users can be created from the processed data. 

The IP address transmitted from the user’s browser is not combined with other data by Google. 

We also use (i) Segment technology which allows us to improve the collection of data on our website and to share it through an efficient way amongst our team,  (ii) Mixpanel technology which analyses user’s behaviour across websites and (iii) Intercom technology (providing chatbots and live chat tools used by our Services). Segment, Mixpanel and Intercom store cookies in your device to that effect; by doing so, they will collect information pertaining to your browsing activity on our website.

Functionality Cookies. These cookies collect information about your choices and preferences, allowing us to remember the choices you make on the Service and to provide enhanced and more personalized feature (e.g. remembering language or other local settings). All of these features help us to customize your visit to the Service accordingly.

Targeting or Advertising Cookies. We and our service providers may use targeting or advertising cookies to be able to provide marketing which are more relevant to you and your interests (hereinafter referred to as “third parties advertising cookies” when provided by our service providers). These cookies collect information about what you have looked at on the Service to provide targeted advertising. This purpose encompasses various technical operations such as the display of advertising, the capping of display (“advertising capping”, consisting in not presenting the same advertisement to a user too repetitively), the fight against click fraud (detection of publishers claiming to achieve an advertising audience greater than reality), billing for the display service, measurement of targets with more appetite for advertising to better understand the audience. We may share this information with other organizations, such as advertisers. 

In particular, we may incorporate tracking technologies into our Service as well as into our ads displayed on other websites and services. Some of these tracking technologies may track your activities across time and services for purposes of associating the different devices you use and delivering relevant ads and/or other content to you (“Interest-based Advertising”).

We also use audience matching services to reach people (or people similar to people) who have visited our Service or are identified in one or more of our databases (“Matched Ads”). This is done, by us uploading a customer list to another party or incorporating a pixel from another party into our own Service, and the other party matching common factors between our data and their data or other datasets. For instance, we incorporate the Facebook pixel on our Service and may share your email address with Facebook as part of our use of Facebook Custom Audiences.

Most of the companies we work with to have them provide you with targeted ads (third parties advertising cookies) are participants of the Digital Advertising Alliance (“DAA”) and/or the Network Advertising Initiative (“NAI”). 

HOW DO THIRD PARTIES USE COOKIES ON THE SITE?

Due to third-party applications integrated into our website (in particular Facebook sharing button), certain Cookies may be issued by third parties and the issue and use of Cookies by these third parties are subject to their own privacy policies. We inform you of the purpose of the Cookies of which we are aware and of the means at your disposal to make choices with regard to these Cookies.

We may include on our website, computer applications from third parties, which allow you to share content from our website with other people or to let other people know about your consultation or your opinion regarding content from our website. This is particularly the case for the "Share", "Like" buttons from Social Networks such as "Facebook", "Twitter", etc.

The Social Network providing such an application button is likely to identify you with this button, even if you did not use this button during your consultation of our website. Indeed, this type of application button can allow the Social Network concerned to follow your browsing on our website, by the simple fact that your account with the Social Network concerned was activated on your device (open session) during your navigation on our website.

We have no control over the process used by these third parties to collect information relating to your browsing on our website and associated with the personal data at their disposal. We invite you to review the privacy policies of these Social Networks in order to be aware of the purposes of use, in particular advertising, of the browsing information that they can collect using these application buttons. These protection policies must in particular allow you to exercise your choices with these Social Networks, in particular by setting up your user accounts for each of these Networks.

In addition, third-party advertisers and other organizations (if applicable) may use their own cookies to collect information about how you use different websites, including ours and/or the advertisements you have clicked on. This information may be used by them to serve advertisements that they believe are most likely to be of interest to you. We do not control these cookies. To disable third-party cookies, please refer to the relevant third party’s website.

HOW CAN I CONTROL THE USE OF COOKIES?

• Through your browser

The storage of Cookies in a device is essentially subject to the will of the device’s user, who can express and modify it at any time and free of charge through the choices offered to him by his browsing software. If you have accepted, in your browsing software of each device, the storage of Cookies on each device, the Cookies inserted in the webpages and content that you have seen may be temporarily stored - without being able to exceed thirteen (13) months - in a dedicated area of your device. They can only be read/used by the entity which stored these Cookies.

You can choose whether you want to accept or refuse cookies from the Service at any time through your browser settings. Further information on how to disable cookies can be found on your browser help screen. Please be aware that if cookies are disabled, you will not have access to many features and some of our services may not operate as intended.

• Through online professional platforms

You can also connect to the Youronlinechoices site, offered by digital advertising professionals grouped within the European Association Digital Advertising Alliance (EDAA).

You will thus be able to know the companies registered with this platform and which offer you the possibility of refusing or accepting the Cookies used by these companies to adapt to your browsing information the advertisements likely to be displayed on your device: https://www.youronlinechoices.com. 

• Google Analytics

Google provides tools to allow you to opt out of the use of certain information collected by Google Analytics at https://tools.google.com/dlpage/gaoptout and by Google Analytics for Display Advertising or the Google Display Network at https://www.google.com/settings/ads/onweb/.

• Targeted ads from companies belonging to the Digital Advertising Alliance (“DAA”) and/or the Network Advertising Initiative (“NAI”)

To learn more about the targeted ads provided by these companies, and how to opt out of receiving certain targeted ads from them, please visit: (i) for website targeted ads from DAA participants, https://www.aboutads.info/choices; (ii) for app targeted ads from DAA participants, https://www.aboutads.info/appchoices; and (iii) for targeted ads from NAI participants, https://www.networkadvertising.org/choices/.

CHART LISTING ALL COOKIES THAT ARE USED ON OUR WEBSITE

We hope that this policy helps you understand and feel more confident about our use of cookies. For any question about this policy, please contact us at privacy@watchbeem.com.